DIGITAL EXPERIENCES WE'VE ENGINEERED
Overview
Digitup is a Technology company invested in Web Domain in areas of Research, Web Development and Consulting. We are trusted by global enterprises across 20+ nations. Our innovative composable architectures, Digitup Central for seamless service delivery, and advanced ML-driven SEO insights are some of our successful solutions which have helped clients significantly. Our KPI-guaranteed performance surpasses industry standards, saving millions while optimizing digital growth.
Projects
Lipton teas global migration transforms digital commerce performance
Digitup executed the migration of Lipton Teas websites, transferring over 40+ sites in 10+ countries to a headless PWA architecture in 2022, ensuring 99.9% reliability and future-ready scalability that significantly improved load times, reduced TCO, and boosted organic growth by optimizing Core Web Vitals and e-commerce performance.
Unilever Good Cart overhaul globally redefines digital commerce
Digitup revamped Unilever Good Cart with a unified headless solution that streamlined operations and centralized content management. By integrating innovative design with advanced technology, we delivered measurable improvements in performance, scalability, and ROI across global markets
Kotaklife advanced SEO audit uncovers key competitive insights
Digitup conducted an advanced SEO audit for Kotak Life using machine learning techniques. Our analytical approach uncovered performance gaps and competitive weaknesses, enabling optimizations that improved search rankings, organic traffic, and overall digital visibility.
Explore Our Projects
Our works are a blend of innovative thinking and practical solutions, ensuring they are both unique and effective.
Kotaklife advanced SEO audit uncovers key competitive insights
Digitup conducted an advanced SEO audit for Kotaklife using machine learning, uncovering performance gaps and enabling strategic optimizations to boost search rankings, organic traffic, and digital visibility.
Unilever good cart overhaul globally redefines digital commerce experience
Digitup revamped Unilever Good Cart with a digital solution that streamlined operations, unified content, and enhanced customer experience—blending innovative design and technology to improve performance and ROI.
Lipton teas global migration transforms digital commerce performance
Digitup migrated over 30 Lipton Teas websites to a headless PWA, improving load times, reducing TCO, and boosting organic growth through Core Web Vitals and e-commerce performance optimization.
Testimonials
Well done team… goes on to show how can we achieve success better & faster with less advisers and more executioners on the job.
Many might assume this would have been a smooth sailing given barely any escalations or noise… but few know how you guys have handled all the curve-balls showing agility & adaptability.
Really happy to see 150% improvement over UL tech stack, but maintaining this over coming months & years through effective governance & ownership, will be the real reckoning. All the best
Pushpak Goyal
(Global IT Director, Ekaterra)
With the support of DigitUp, we were able to create our local website and have it go live in just several weeks.
Since the Japanese language requires indentation in certain places to ensure legibility, quick actions from the DigitUp team was very helpful.
No matter how urgent our requests were, DigitUp team’s prompt response and action always helped us to complete tasks on time.
Ayano Inai
Lipton Brand Manager (Japan)
I tend to give short deadlines for you guys, because of some quick changes that are happening in Lipton T&I, but you always manage to make it on time 😊
Overall, I am content that we work together, as the team is hard working and always giving lots of solutions to upcoming problems.
Jagoda Lekowska
Lipton Brand Team, Poland
In my experience of working with Deepti and the team has been very positive.
I will miss working with Digitup as it has felt like Deepti and the team are an extension of my team and take ownership of the platform and proactively look at how to improve it (new SEO health tool, Accessibee etc).
Mark Benjamin
Global Brand Manager
Empowering Global Brands with Performance-Driven Solutions
"Digitup takes ownership of the platform and proactively look at how to improve it (new SEO health tool, Accessibee etc)"
Mark Benjamin
Pukkaherbs
"Currently, Digitup obtain excellent results with the latest changes on (Home & Personal Care) HPC websites, and then it increases our traffic"
Guillhem Jalade
Unilever France
20-30 %
Increase In Organic Growth YoY
Alix
Lipton Tea
150 %
Improvement over UL tech stack
Pushpak
Ekaterra
FAQs
Everything You Need to Know About Our Services, Process, and More!
How does Digitup simplify website maintenance for global brands?
Digitup Central provides a single hub for ticketing, performance monitoring, and SEO quality checks. Brands like pukka herbs, used Digitup Central as their website maintenance partner as it reduced downtime, ensured 99.9% uptime, and eliminated the need for multiple costly tools.
Why should enterprises consider headless migration for their websites?
Traditional CMS platforms often slow down performance and increase TCO. With Digitup’s headless PWA migration, brands like Lipton scaled 40+ websites globally, achieved faster load times, and gained future-ready flexibility.
What role does Technical SEO and audits play in organic growth?
Technical SEO fixes crawl errors, improves Core Web Vitals, and strengthens site structure. Digitup’s audits lifted rankings, boosted conversions, and helped brands like Kotaklife double organic traffic in key markets.
How does Digitup’s UI/UX approach impact business results?
We focus on user-centric design streamlined layouts, clear navigation, and consistent branding like we used in FCL, that not only improves engagement but also increases conversions and customer trust.
Can Digitup create a digital strategy beyond website fixes?
Yes. Digitup builds holistic strategies combining development, SEO,Performance marketing, UI/UX, and analytics. This ensures businesses don’t just maintain websites but also achieve scalable, long-term digital growth.