Job Information

Department Name

Marketing

Work Experience

2 - 5 years

Date Opened

11/11/2025

Location

Gurugram

Job Type

Junior

About Job

We’re looking for a creative and data-driven Content Marketing Specialist to join our growing team at Digitup, a leading IT solutions and digital transformation company. You’ll be responsible for creating, managing, and optimizing content that strengthens our brand presence and drives qualified leads.

Key Responsibilities:

Develop and execute content marketing strategies aligned with business goals.
Create high-quality, engaging content for blogs, case studies, whitepapers, social media, emails, and website pages.
Collaborate with the design, product, and SEO teams to ensure content consistency and optimization.
Manage the content calendar and ensure timely delivery of all materials.
Repurpose content across different channels to maximize reach and engagement.
Track and analyze content performance metrics to continuously improve outcomes.
Stay updated with IT industry trends, emerging technologies, and digital marketing best practices.

Required Skills & Qualifications:

Bachelor’s degree in Marketing, Communications, or related field.
2–5 years of experience in content marketing, preferably in the IT or B2B tech industry.
Excellent writing, editing, and storytelling skills.
Strong understanding of SEO, content analytics, and digital marketing tools (Google Analytics, SEMrush, HubSpot, etc.).
Ability to translate complex IT solutions into clear, engaging narratives.
Creative thinker with a keen eye for detail and brand voice consistency.