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Digitup and Ibexa Align to Pursue Middle East Opportunities

By Amit Verma

June 20255 min read

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CEOs met in Dubai to map collaboration paths, prioritize regional delivery, and explore project wins across the Middle East.

A CEO-to-CEO meeting in Dubai on 11 July 2025 set the tone for closer coordination between Digitup and Ibexa (DXP), with both sides discussing how to combine capabilities to pursue opportunities and support clients across the Middle East. The conversation covered delivery readiness, where to anchor teams, and how to keep timelines predictable for enterprise programs.

Ibexa’s leadership reiterated its near-term stance: the Middle East remains the focal point, and any opportunities arising elsewhere will, for now, be served from the Dubai office. The topic of a future India expansion surfaced, but the emphasis returned to a regional-first approach that concentrates talent, governance, and decision-making where demand is most active.

While Ibexa is well known across Europe, its visibility in Asia is still developing. That dynamic shaped the conversation around how Digitup can help open doors and coordinate delivery without over-promising beyond what’s public and feasible. To that end, Digitup has invested in relevant certifications to ensure teams understand Ibexa’s platform and can support implementations with the necessary discipline and speed.

For readers less familiar with the platform, Ibexa’s product suite sits in the Digital Experience Platform (DXP) category and typically includes: content management / headless delivery, personalization and customer data tools, B2B-oriented commerce features, multi-site and multilingual management, API-first integrations, and cloud options designed for scale. The combination tends to favor organizations that need consistent governance across many properties while keeping editors and marketers productive.

“Our teams are aligned on a simple priority—deliver reliably where clients need us most,” said Amit Verma, CEO of Digitup. “Anchoring execution in the Middle East gives us a clear base and cadence while we scope opportunities with Ibexa and help the platform reach new audiences.”

Further coordination will focus on opportunity identification, solution planning, and execution sequences that can be repeated without divulging internal processes or technology specifics.

About Digitup Digitup works with enterprises to plan, design, and scale search-first, user-centric digital programs. We focus on measurable outcomes across strategy, experience, and growth.

Amit Verma, CEO of Digitup, smiling in a formal light-colored shirt against a plain background

Amit Verma

CEO, Digitup

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