Digitup Onboards Suntory

Digitup is selected by Suntory Food & Beverages for website modernization, migration, localization and ongoing innovation.

India, Dec 2025

Suntory Food & Beverages has selected Digitup to modernize, migrate, and localize nine brand websites, including Lacasera, Minus196, Trina, Sunny Delight, and Schweppes. The program will move these sites to a composable headless architecture based on a leading CMS.

But the work goes beyond a technology upgrade. As the program progresses, Digitup will also bring new digital ideas to help the brands improve engagement and customer experience—using the new architecture to test, iterate, and launch features faster.

“This selection reflects the trust Suntory has placed in our team—not only to deliver a website modernization, but also to support the brands with Innovations & continuous improvements over time,” said Amit Verma, CEO of Digitup.

Digitup is also extending its sustainability initiative: going forward, for every new project, Digitup will allocate a portion of the project cost toward tree planting. As part of this program, Digitup supported the planting of 175 trees across India and Spain.

About Digitup

Digitup is a web intelligence and digital commerce solutions partner that helps brands design, build, and run high-performance websites. We combine services (UI/UX, web development, SEO, content ops, multi-market rollouts) with our own product stack—anchored by DigitupCentral for web reliability and maintenance.