Digitup and Ibexa Align to Pursue Middle East Opportunities

CEOs meet in Dubai to align on delivery, regional priorities, and client opportunities.

Dubai, UAE July 2025: Digitup and Ibexa, a leading Digital Experience Platform (DXP) provider, have taken the next step in their collaboration after a CEO-level meeting in Dubai on 11 July 2025. The discussion focused on how both companies can work more closely to deliver enterprise-grade digital experience programs across the Middle East.

The meeting covered key areas such as delivery readiness, team anchoring, and maintaining predictable timelines for clients. Both companies agreed to prioritize the Middle East region for upcoming projects, with Dubai serving as the central hub for coordination and delivery.

While Ibexa continues to grow its presence in Europe, the focus now is to expand its reach in the Middle East with local support from Digitup. The conversation also touched on future possibilities in India but reaffirmed that the current strategy is to build strong regional foundations first.

To support this, Digitup has strengthened its internal capabilities through Ibexa certifications, ensuring its teams can handle implementations efficiently and align with the platform’s best practices.

“Our teams are aligned on one clear goal deliver reliably where clients need us most,” said Amit Verma, CEO of Digitup. “Anchoring delivery in the Middle East gives us a solid base while helping Ibexa connect with new audiences in the region.”

For those new to Ibexa, the platform offers enterprise tools for content management, personalization, B2B commerce, multi-site operations, and scalable cloud delivery. It helps organizations maintain consistency across multiple digital properties while keeping editors and marketers productive.

Next steps in the collaboration will focus on identifying joint opportunities, planning tailored solutions, and building repeatable execution frameworks that support clients efficiently across markets.

About Digitup

Digitup helps enterprises plan, design, and scale search-first, user-focused digital programs. The company focuses on delivering measurable results across strategy, experience, and growth. With expertise in search visibility, performance optimization, and user experience, Digitup works with leading brands to make their digital platforms faster, smarter, and more impactful.