Digitup Onboards Suntory

Digitup onboards Suntory Food and Beverages for website migration and localization while supporting sustainability through tree planting in India and Spain.

India, Dec 2025

Digitup has onboarded Suntory Food and Beverages as a client to migrate and localize nine websites for its major beverage brands. These include Lacasera, Minus196, Trina, Sunydelight, Schweppes, and Villa Schweppes. The engagement focuses on adapting each website for local markets to improve relevance, usability, and customer experience.

The scope of work includes website migration and content localization based on regional languages, cultural preferences, and market needs. This ensures users across regions experience websites that feel local, easy to understand, and simple to navigate.

By localizing its digital platforms, Suntory aims to improve engagement with consumers and strengthen the performance of its brand websites across markets. The initiative supports a consistent digital foundation while allowing flexibility for regional needs.

“Onboarding Suntory is an important step for us,” said Amit Verma, CEO of Digitup. “This engagement reflects our ability to manage large scale website migration and localization programs for global brands. Our focus is to help Suntory deliver faster, more relevant, and user friendly digital experiences across markets.”

Alongside this client onboarding, Digitup also reinforced its commitment to responsible business practices. As part of its sustainability initiative, Digitup supported tree planting with Evertreen. A total of 175 trees were planted across India and Spain, contributing to climate action and environmental impact in both regions.

Forests play a key role in fighting climate change by absorbing nearly 30 percent of human caused carbon dioxide emissions each year. Tree planting helps reduce CO₂ levels, improve air quality, and support cleaner water systems.

Reforestation also supports biodiversity, as forests are home to nearly 80 percent of land based plant and animal species. This initiative helps protect natural habitats while improving soil health and reducing erosion in both urban and rural areas.

“Digitup brings strong expertise in migration and localization,” said the Suntory team. “Their structured approach helps us adapt our digital platforms for local markets while maintaining quality and consistency across our brand websites.”

This client onboarding highlights Digitup’s ability to deliver large scale digital transformation while also supporting sustainability goals. It reflects Digitup’s focus on building long term value for clients, communities, and the environment.

About Digitup

Digitup helps enterprises plan, design, and scale user focused digital programs. The company works across strategy, experience, and growth to deliver measurable results. Digitup also supports responsible initiatives that create long term environmental and social impact.